Google, which aims to replicate its success in desktop computer web use on mobile phones, said the new application would make it easier to find, use and switch between its services on the iPhone.

The company is also working to develop new mobile technologies that are faster, easier to use, and available on more devices – but it did not give details.

Other efforts to expand in wireless include the announcement last week that Google would bid in an upcoming US wireless airwaves auction to launch a wireless network, pitting it against established providers Verizon Wireless and AT&T, the exclusive US carrier for iPhone.

In a separate project, Google is also developing an operating system for mobile phones known as Android and based on open source Linux technology. It has about 30 partners including carriers and phone makers supporting the project.

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